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Monday, December 22, 2008

Make Money from Home through Blogging – Jargons and Terms Used in Google Adsense

If you are home based and have a blog, you can monetize it by adding some advertisements. Most blogs will have advertisement in it, unless if it is a business blog. Business blog normally don’t have Adsense or other advertisement because if one does that that they are actually advertising the competitors’ products. As you know, Adsense will display the advertisement based on the theme of your blog.
Some people blog for fun, so you will not see ads in these types of blog either.
To make money you will need reader. How are you going to drive readers to your site?

These are the common Jargons and terms used in monetizing your blog

Clickthrough : The number of people clicking your ads over a specified period. Google adsense pays you whenever someone clicks on the Google Ads and read it.

Impressions: An ad that is appears on your blog when a reader is reading your page. These are commonly known in Adsense as Image Ads. So make sure you choose at least (max 3) Text and Image and add them to your site.

Page Views: Page viewed in your blog by your readers.

Clickthrough rate: Clickthrough total divide by total impressions.

Conversion Rate: Total number of people buying the advertised product after clicking your ads

CPM (Cost per thousand impressions): The amount you earn or what the advertiser pays you for every ads seen by a thousand people.

You can see all these terms in your Google Adsense report. Hope these jargons explanations help you in understanding your Adsense report so that you can analyze your site advertisement results to fine tune your site/blog. Start making money online from home. Happy blogging!

Promoting Your Blog at Social Site or Increase Your Keywords Count? Which is Better?

There are many social sites like Facebook, Tagged, Mybloglog ......the list goes on and one. Promoting your blog at these sites will get you some visitors but do you think most of them will be your long term blog readers? The time you need to spend at social site is very long. Sometimes you get carried away by all the networking facilities at these sites, making friends but not driving visitor to your own site.
Forget the backlinks or trying to link to a Google high ranking websites. Yes, higher site ranking will give your pages better hit rates, I don’t dispute that! If you increase your keywords count you will have more index in Google pointing to your site. One question, more links from Google is better or more links from other websites are better? Definitely more from Google is better! They are the most successful search engine around. It pays to make your site Google friendly.
So, it is more important to concentrate on you blog posting than to spend too much time at social sites. Concentrate on building your keywords according to your blog theme. Make sure all your posting are well focus on your blog theme. It takes time to build these, so be patient. The more keywords you have in Google index, more search will end up at your site and the likeliness of your post ending up first on the result page increases! More serious users who are searching for something will end up at your site. This will also increase your Adsense click rate, if you are blogging for the money . Anyway, forget about the money first, put some passion into your work, and money will start rolling your ways soon.
Therefore, forget about your ranking and social sites, concentrate on your keywords.
Happy Blogging!

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